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Electrical Magic

Project Details

Client: Electrical Magic

Audience: B2C

Industry: Residential Custom Install/Commercial Integration


As a small but highly successful smart home business Electrical Magic new they had to put their best forward on the web. When they decided to build their first proper website they called Presto. Budgets were modest but a website built for the long term was needed. Here's what we did…

Project Story

A successful website should develop and change as the owner's business moves forward. It definitely shouldn't be seen by Google as an aging, stagnant website! Being able to edit your own website is a must for any successful business and that was the starting point for this project for Electrical Magic.

Using a powerful Content Management System (CMS) Presto took a premium, mobile-friendly website template and build a smart, responsive and easy to edit website. We generated text and image content to convey the client's professional approach and to describe the wide array of technologies they work with.

SEO was focused on the local area that Electrical magic work in. All page templates were coded with automatic meta-tagging to make sure future content is indexed properly by search engines.

The site was launched in December 2015 and has proved highly successful at driving enquiries. It has also provided a platform for strong marketing communications for the company, which goes from strength to strength.