Client: The Eel Catcher's Daughter
The Eel Catcher's daughter is a small high street retailer of, in their words, 'a treasure trove of tempting things waiting to be found'. The shop offers a highly personal service and is completely unlike typical corporate retailers.
We're proud to have known the Eel catcher's Daughter team for many years and have seen the shop develop from a basic idea to the popular and successful store it is today. Visitors to the high street shop are treated to a wonderful collection of products, carefully curated by the Eel Catcher's Daughter team and a warm, welcoming atmosphere with every item individually wrapped at the till.
Our brief was simple and yet tricky - to portray the experience of the shop online. Delivering a look and feel that was 'elegant yet welcoming' was the agreed brief. The decision was quickly made to develop a completely custom graphic design. We felt it was the only way to guarantee the feel of the real shop.
Once the design was developed and agreed we deployed the store on the popular Shopify eCommerce platform and the online store launched with great success.
Key features of the project included: